Basically Two types of SEO as below On Page Optimization and Off page Optimization. On Page Optimization Means inside of the website like site title, meta description, meta keyword, keword research, and Off Page Optimization is our site of website like directory submission, article submission, press release.
On page Optimization
On page optimization is a good practice for a well structured web site or web page. Some time it refers lot of on page factors for web sites to index for organic search results. Basically on page optimization code/ programming oriented like html code, Meta tags, keyword and good arranging of keyword. Traditionally SEO has been divided two main parts. On page optimization which is covers what should be done on the pages itself, and off-page optimization will be covers activity that takes place elsewhere. Now I would like to share few things regarding recent Google update. Google has been changed the Search Strategy and technique. On the latest update Google emphasize good site structure, easily accessible and quality unique content with proper keyword density. So firstly we need to fix up the on page/code level error before submission any things outside of sites.
Good site structure is a mandatory to optimize properly within very short time. Google crawler or spider always like easily accessible and resourceful for you business relevancy for indexed on the top position on the search engine. So we need to get them access the entire links and pages without any interruption.
Off Page Optimization
Off page optimization is a process that will be effect your site but it is not a code oriented on the site. All involvement will be outside of your site to improve the site on search engine rankings. Such type of off page activity increase your rankings to build up more link and lead to better pagerank and search engine ranking within very short period of time. One thing is very important about quality; you have to have tried maintaining a quality link building otherwise no positive impact on your site ranking in the major search engine.